Contact Dan Ferguson at 866-485-8800 or email dan@worlddealer.net

SEO - Search Engine Optimization

Four out of every five Internet users say they use a search engine daily. The higher your site is positioned within a search engine or directory, the more traffic your site will receive. Optimizing your site and strategically submitting is a measurable/traceable method of attracting self-qualified customers.

Did you know? More than 85% of all Internet purchases begin with a search engine, but 93% of these consumers do not look past the first two pages of search engine results. 33% of users think that if a company has a top ranking on a search engine, it is a leader in its field.

Are you a leader? You can be, and we want to help! Click here for your FREE SEO Evaluation!
Successful search engine optimization requires thorough knowledge and a persistent approach

Meta Tag Management - preparing, placing and updating specialized information for search engines and directories to provide the best possible ranking and visibility available.
Keyword Analysis: Specialized information from search engine keyword databases of keyword search patterns of internet users combined with the product services and information available on automotive dealership websites. Along with monitoring search engine-based algorithms ensures the best key phrases, and positions those key words and phrases in the most appropriate locations for the best results.
Web Site Submission Techniques: Hand posting to the top search engines and directories continually.
Rank Reporting: Reporting Search Engine visibility monthly -- showing current positions with measure.
Competitive Analysis Reporting: Reporting on Keywords of your Competition, Where Is Your Competition?

WorldDealer utilizes industry leading best practices to develop effective SEO and SEM advertising campaigns for its clients. We develop strategies for simple SEO and SEM campaigns as well as leveraging promotional messages from your offline advertising messages, new make and model campaigns, used car specific campaigns and campaigns driven off each unique vehicle in your inventory. Reporting includes search engine and key word rankings, page view and link reports, competitive reports and phone call tracking reports.

SEM - Search Engine Marketing

Our SEM cost per lead (CPL) model is more efficient than other SEM providers – A detailed demo.

Dominate your competition on the search engines by supplementing your strong SEO program with SEM, otherwise known as Pay Per Click. Why both? A recent study by MarketingSherpa, Inc. (www.marketingsherpa.com), a research company serving the marketing/advertising marketplace, has uncovered an extremely valuable phenomenon that validates the importance of employing aggressive strategies for both Natural search optimization and Paid search campaigns.

This study revealed that achieving high Natural search results through effective search engine optimization, and purchasing high ranked Paid Search listings along side these prominent Natural listings, exponentially increases the number of qualified visitor delivered to your site.

As discovered by MarketingSherpa, search engine users select the top position in Natural search query results, an average of twenty percent (20%) of the time. In addition, engine users "click" on the top position in Paid search listings ten percent (10%) of the time.

Now, here is the powerful part.

Web sites that achieved the top position in both Natural search results and sponsored search listings, for a specific keyword phrase, had users selecting one of their listings an amazing sixty percent (60%) of the time.

This seemingly illogical phenomenon, whereby 20% plus 10% equals 60%, can be attributed to the fact that, as with any form of advertising, more exposure and more coverage equates to more awareness. By securing more page space, and in this case, securing the most prominent space in both areas on a search results page, Web sites are able to attract more users to their listings.

Bottom Line: As a commercial Web site, your best results will be achieved through a professionally designed and implemented search marketing campaign that integrates both efficacious Natural optimization strategies and actively managed Paid search campaigns.

WorldDealer SEM focuses on keyword conversion rate, which drives a lower CPL (cost per lead) than most other SEM Providers. Find out how you can get more for your SEM Budget by Viewing Our Demo.

Ask your current provider to provide you with a cost per lead…if they can’t do it OR your CPL is greater than $50…it’s time to look at alternatives.

WorldDealer SEM focuses on keyword conversion rate, which drives a lower CPL (cost per lead) than most other SEM Providers. Find out how you can get more for your SEM Budget by Viewing Our Demo.